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	<title>Purestone Blog &#187; Social Media</title>
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		<title>Marketing is Simples</title>
		<link>http://www.purestoneblog.co.uk/2010/03/marketing-is-simples/</link>
		<comments>http://www.purestoneblog.co.uk/2010/03/marketing-is-simples/#comments</comments>
		<pubDate>Mon, 15 Mar 2010 16:43:28 +0000</pubDate>
		<dc:creator>James</dc:creator>
				<category><![CDATA[Customer Engagement]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[James Smee]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.purestoneblog.co.uk/?p=79</guid>
		<description><![CDATA[It is.  It always has been, always will.  It’s about having a conversation.  Sometimes with people you know, sometimes with people you don't. Whether it goes well or not is entirely dependent on your banter. Make it interesting, relevant and engaging. Listen and respond.]]></description>
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		<title>Is Facebook the Biggest Waste of Time?</title>
		<link>http://www.purestoneblog.co.uk/2009/07/is-facebook-the-biggest-waste-of-time/</link>
		<comments>http://www.purestoneblog.co.uk/2009/07/is-facebook-the-biggest-waste-of-time/#comments</comments>
		<pubDate>Wed, 15 Jul 2009 11:44:47 +0000</pubDate>
		<dc:creator>Simon</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Mashable]]></category>

		<guid isPermaLink="false">http://www.purestoneblog.co.uk/gbjTest/?p=20</guid>
		<description><![CDATA[It would appear that the average user spends 4 hours and 39 minutes a month (based on June 2009’s statistics) on Facebook, which is the highest of any of the top ten online brands. This is all according to the most recent Nielsen report and has been digested and commented on by those reliable chaps [...]]]></description>
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		<title>Facebook losing money ?!</title>
		<link>http://www.purestoneblog.co.uk/2009/07/facebook-losing-money/</link>
		<comments>http://www.purestoneblog.co.uk/2009/07/facebook-losing-money/#comments</comments>
		<pubDate>Wed, 01 Jul 2009 13:47:13 +0000</pubDate>
		<dc:creator>Simon</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[BBC]]></category>
		<category><![CDATA[Facebook]]></category>

		<guid isPermaLink="false">http://www.purestoneblog.co.uk/gbjTest/?p=38</guid>
		<description><![CDATA[Today to my astonishment I read that facebook, commonly recognised as the biggest and most successful social media website in the world is currently running at a loss and has not yet generated a profit in any financial year since launch. What I think makes this even more astounding are some of the facebook statistics [...]]]></description>
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		<title>Twitter: here today gone tomorrow?</title>
		<link>http://www.purestoneblog.co.uk/2009/06/twitter-here-today-gone-tomorrow/</link>
		<comments>http://www.purestoneblog.co.uk/2009/06/twitter-here-today-gone-tomorrow/#comments</comments>
		<pubDate>Mon, 22 Jun 2009 14:22:17 +0000</pubDate>
		<dc:creator>James</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.purestoneblog.co.uk/gbjTest/?p=46</guid>
		<description><![CDATA[From Barack Obama to Paris Hilton everyone is at it, Twitter has taken the digital world by storm, the human urge to know what other people are doing is fuelling the growth of the website (we are a nosy bunch!) but does it have a long term future? A recent Nielson report called ‘Twitters or [...]]]></description>
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		<title>Social Media &#8211; Tool or Weapon?</title>
		<link>http://www.purestoneblog.co.uk/2009/05/social-media-tool-or-weapon/</link>
		<comments>http://www.purestoneblog.co.uk/2009/05/social-media-tool-or-weapon/#comments</comments>
		<pubDate>Thu, 28 May 2009 14:42:17 +0000</pubDate>
		<dc:creator>Simon</dc:creator>
				<category><![CDATA[Agency]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Media]]></category>

		<guid isPermaLink="false">http://www.purestoneblog.co.uk/gbjTest/?p=51</guid>
		<description><![CDATA[So the media burbles on about Social media and it made me think &#8211; is this a tool by which we can meet our customers or is it just a weapon they can use to publicly humiliate us?]]></description>
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